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Client Case Study

Empowering LinkedIn's Thought Leaders Through Immersive Personal Branding Workshops

 

LinkedIn sought to elevate the professional presence of its global marketing experts through targeted leadership development. By delivering immersive personal branding workshops, leaders gained the confidence and tools to stand out, engage effectively, and influence stakeholders across diverse work settings.

 

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Client Case Study

Empowering LinkedIn's Thought Leaders Through Immersive Personal Branding Workshops

 

LinkedIn sought to elevate the professional presence of its global marketing experts through targeted leadership development. By delivering immersive personal branding workshops, leaders gained the confidence and tools to stand out, engage effectively, and influence stakeholders across diverse work settings.

87

Net Promoter Score (NPS)

The NPS reflects an outstanding level of participant satisfaction, indicating a high likelihood of workshop recommendation.

91%

Content relevance

91% of participants could apply workshop concepts immediately or within three months.

4.91

Instructor engagement rating

High engagement significantly enhanced the workshop experience.

87

Net Promoter Score (NPS)

The NPS reflects an outstanding level of participant satisfaction, indicating a high likelihood of workshop recommendation.

91%

Content relevance

91% of participants could apply workshop concepts immediately or within three months.

4.91

Instructor engagement rating

High engagement significantly enhanced the workshop experience.

Opportunity

 

LinkedIn sought to empower its global marketing thought leaders with vital personal branding skills to enhance their professional impact. The in-person advanced-level workshop aimed to enhance their confidence across different work settings, enabling them to distinguish themselves and effectively engage and influence key stakeholders.

Opportunity

LinkedIn sought to empower its global marketing thought leaders with vital personal branding skills to enhance their professional impact. The in-person advanced-level workshop aimed to enhance their confidence across different work settings, enabling them to distinguish themselves and effectively engage and influence key stakeholders.

Solution

 

LinkedIn enlisted my expertise to conduct three dynamic, 90-minute personal branding workshops. These sessions, anchored in my unique
"
5Ps of Personal Branding Framework," focused on:

  • Deepening understanding of personal brand management and career progression
  • Equipping leaders with strategies to overcome self-limiting beliefs
    • Especially in self-promotion, using powerful NLP techniques
  • Crafting a compelling elevator pitch
  • Enhancing networking skills
    • To attract sponsors and build valuable connections
  • Formulating a strategic 90-day career visibility plan
    • To help participants articulate their strengths and showcase their expertise

Each participant received a detailed workbook, including key learnings and guidelines for workshop exercises to support ongoing learning and retention.

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Solution

LinkedIn enlisted my expertise to conduct three dynamic, 90-minute personal branding workshops. These sessions, anchored in my unique "5Ps of Personal Branding Framework," focused on:

  • Deepening understanding of personal brand management and career progression
  • Equipping leaders with strategies to overcome self-limiting beliefs
    • Especially in self-promotion, using powerful NLP techniques
  • Crafting a compelling elevator pitch
  • Enhancing networking skills
    • To attract sponsors and build valuable connections
  • Formulating a strategic 90-day career visibility plan
    • To help participants articulate their strengths and showcase their expertise

Each participant received a detailed workbook, including key learnings and guidelines for workshop exercises to support ongoing learning and retention.

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Workshop Results

Confidence in applying the 5Ps of personal branding

Participants expressed a strong confidence level in their ability to consistently apply the 5Ps to influence those around them after attending the workshop.

Satisfaction with
content quality

High satisfaction with the quality of the workshop content, highlighting its effectiveness.

Instructor
engagement rating

High engagement significantly enhanced the workshop experience.

Net Promoter Score (NPS)

The NPS reflects an outstanding level of participant satisfaction, indicating a high likelihood of workshop recommendation.

Content relevance

91% of participants could apply workshop concepts immediately or within three months.

Workshop Feedback


Great working with you, Marielle!
You are such an awesome facilitator.
Thanks for the incredible energy and inspiration.
 

 

Amanda G.
Program Manager at LinkedIn

Workshop Feedback

Great working with you, Marielle! You are such an awesome facilitator.
Thanks for the incredible energy and inspiration.

Amanda G.
Program Manager at LinkedIn

Book a Discovery Call

Let's hop on a quick call and find out how I can help your team unlock their full potential!

Got a question?

If you want to clarify anything before scheduling a call, just use the button below to send a message.

Email Marielle

Book a
Discovery Call

Let's hop on a quick call and find out how I can help your team unlock their full potential!

Got a question?

If you want to clarify anything before scheduling a call, just use the button below to send a message.

Email Marielle
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